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书名 商务英语函电(第2版国际商务专业中等职业教育国家规划教材)
分类 教育考试-外语学习-英语
作者 闫兴伯//黄宪西
出版社 高等教育出版社
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简介
编辑推荐

本书是中等职业学校国际商务专业国家规划教材,是在2002年出版的《商务英语函电》基础上修订而成的。

教材修订时主要注意了以下几个方面:

1.针对中等职业学校学生特点,降低知识难度,在内容上进行削减,突出实践能力的培养,尽量使本教材实用、简明,适应当前经济发展和教学需要。

2.调整教材部分单元内容,增加训练、练习内容,并附有专用术语词汇表。

3.为方便教学、增强学习效果,本教材在第二版出版的同时,出版与其配套的《商务英语函电习题集》。在习题集中设有练习题、教材课文译文和注释,以及综合模拟试题等。

内容推荐

本书是中等职业教育国际商务专业国家规划教材《商务英语函电》第二版,是在原教材基础上修订而成的。

本书编写以训练学生正确运用国际贸易知识来处理往来函电的基本能力为主,包括12单元内容,并附词汇表。本书内容新颖,课文浅显易懂,样信简洁,词汇尽量贴近国际贸易实际,关键词反复出现。

本书可供中等职业学校、五年制高职国际商务专业的学生使用,也可作为相关行业培训教材或自学用书。

目录

UNIT 1 BUSINESS LETTERS

1 Writing of the Letters

UNIT 2 ESTABLJSHMENT & DEVELOPMENT OF BUSINESS RELATIONS

2 Making Self-introduction

3 Starting Business Relations with an Exporter

4 Request for the Establishment of Business Relations

5 A Reply to the Request for the Establishment of Business Relations

UNIT 3 ENOUJRJES AND OFFERS

6 Making an Enquiry

7 Making an Offer

8 Sending Proforma Invoice

9 Making a Voluntary Offer

UNIT 4 COUNTER-OFFERS

10 Request for Lower Price

11 Declining Price Reduction

12 Concession on Price

13 Increase in Price

UNIT 5 BUSINESS CONTRACTS AND ORDERS

14 Placing an Order

15 Sending a Sales Confirmation

16 Booking a Repeat Order

17 Failing to Supply

UNIT 6 PAYMENT

18 Request for Payment by D/P

19 Proposing to Pay by D/A

20 Modifying Terms of Payment

UNIT 7 SHJPMENT

21 Advising Shipment

22 Urging Shipment

23 Proposing Part Shipment and Transshipment

24 Inquiring about Shipping Containers

UNIT 8 JNSURANCE

25 Asking the Seller to Cover Insurance

26 Covering Insurance for the Buyer

27 Request for Excessive Insurance

UNIT 9 ESTABLJSHMENT OF AND AMENDMENT TO LIC

28 Urging Establishment of IJC

29 Application for Establishment of IJC

30 Asking for extension of IJC

31 Amendment to L/C

UNIT 10 CLAJMS AND SETTLEMENT

32 Complaining of Wrong Dispatch

33 Apologizing for the Complaint

34 Replying to Ill-founded Complaint

35 Rejecting the Claim

UNIT 11 ELECTRONJC BUSINESS COMMUNJCATJONS

36 A Deal in Men's Shirts (Part One)

37 A Deal in Men's Shirts (Part Two)

UNIT 12 AGENCY

38 Asking for Sole Agency

39 Declining the Request for Agency

40 Signing Sole Agency Agreement

词汇表

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