本书是新世纪专业英语系列教材之一。

全书共分16单元，每个单元有正课文一篇，课后阅读一篇。正课文可用于教师课堂上讲解，课后阅读用于课后自学，这样的安排能帮助学生发展精读和泛读的能力。

课文内容尽量覆盖管理学要点和热点，课文包含理论与事例，使学习者了解专业英语的特点，掌握管理英语专业术语和专业词汇。

课后设有练习。附录部分提供练习答案、参考译文、词汇表和听力原文，从而有效帮助教师和学生进行课堂教学和课后自学。

本教材课文均选自近几年欧美国家出版的管理类英文原著，语言地道，覆盖面全。本教材可供各类大专院校中的企业管理、经济管理、财务管理、人力资源管理、电子商务等专业的本科生和研究生(包括MBA和EMBA)使用。此外，也可作为从事经济和管理的各界人士掌握管理学知识，提高专业语言技能的自学教材和参考书使用。

Unit 1 Introduction to Scientific Management

 Additional Reading

 The Scientific Method and Model Classification

Unit 2 Skills of an Effective Administrator

 Additional Reading

 Management and leadership

Unit 3 Maximizing Shareholder Wealth as the Primary Goal-Foundation Concept

 Additional Reading

 Maximization of Shareholder Wealth--Managerial Strategies

Unit 4 Alternative Strategies of PepsiCo

 Additional Reading

 Converting Strategy to Operational Reality

Unit 5 Total Quality and Management

 Additional Reading

 Harley-Davidson's Near Death and Quality Rebirth

Unit 6 About consumer behavior

 Additional Reading

 "Touchy-Feely" Research into Consumer Motivations

Unit 7 Nike: It's Not So Much the Shoes But Where They Take You

 Additional Reading

 Great Salespeople: Drive, Discipline, and Relationship-Building Skills

Unit 8 Logistics Management

 Additional Reading

 Price Competition in logistics

Unit 9 Human Resource Management: an overview

 Additional Reading

 Tomorrow's HR Today New Management Practices

Unit 10 Personality and Organizational Behavior

 Additional Reading

 Policies and Organization in the UPS

Unit 11 Performance Appraisal

 Additional Reading

 Establishing Balance Scorecards

Unit 12 Five Techniques for Full-cycle Cost Management

 Additional Reading

 Managing Operations

Unit 13 Emergency of Information System

 Additional Reading

 The Value and Cost of Information

Unit 14 What's Electronic Commerce?

 Additional Reading

 Electronic Payment

Unit 15 Type and Patterns of Innovation

 Additional Reading

 Going Solo and Collaboration

Unit 16 Introduction to Risk

 Additional Reading

 Risk Retention

Appendix I Reference Translation of Texts

Appendix II Key to the Exercise

Appendix III Tapescripts

Appendix IV Glossary