MANAGERS IN EVERY BUSINESS are expected to use financial data to make decisions, allocate resources,and budget expenses. But the truth is, many are uncomfortable applying the most basic financial tools in their day-to-day work. Even managers who consider themselves financially savvy may not understand what goes into a financial statement, and so may take the numbers as gospel when they should be questioning them.
Preface: What is Financial Intelligence?
PART ONE
THE ART OF FINANCE (AND WHY IT MATTERS)
1. You Can't Always Trust the Numbers
2. Spotting Assumptions, Estimates, and Biases
3. Why Increase Your Financial Intelligence?
Part One Toolbox
PART TWO
THE (MANY) PECULIARITIES OF THE INCOME STATEMENT
4. Profit Is an Estimate
5. Cracking the Code of the Income Statement
6. Revenue: The Issue Is Recognition
7. Costs and Expenses: No Hard-and-Fast Rules
8. The Many Forms of Profit
Part Two Toolbox
PART THREE
THE BALANCE SHEET REVEALS THE MOST
9. Understanding Balance Sheet Basics
10. Assets: More Estimates and Assumptions (Except for Cash)
11. On the Other Side: Liabilities and Equity
12. Why the Balance Sheet Balances
13. The Income Statement Affects the Balance Sheet
Part Three Toolbox
PART FOUR
CASH IS KING
14. Cash Is a Reality Check
15. Profit ≠ Cash (And You Need Both)
16. The Language of Cash Flow
17. How Cash Connects with Everything Else
18. Why Cash Matters
Part Four Toolbox
PART FIVE
RATIOS: LEARNING WHAT THE NUMBERS ARE REALLY TELLING YOU
19. The Power of Ratios
20. Profitability Ratios: The Higher the Better (Mostly)
21. Leverage Ratios: The Balancing Act
22. Liquidity Ratios: Can We Pay Our Bills?
23. Efficiency Ratios: Making the Most of Your Assets
Part Five Toolbox
PART SiX
HOW TO CALCULATE (AND REALLY UNDERSTAND) RETURN ON INVESTM
24. The Building Blocks of ROI
25. Figuring ROI: The Nitty-Gritty
Part Six Toolbox
PART SEVEN
APPLIED FINANCIAL INTELLIGENCE: WORKING CAPITAL MANAGEMENT
26. The Magic of Managing the Balance Sheet
27. Your Balance Sheet Levers
28. Homing In on Cash Conversion
Part Seven Toolbox
PART EIGHT
CREATING A FINANCIALLY INTELLIGENT DEPARTMENT (AND ORGANIZATION)
29. Financial Literacy and Corporate Performance
30. Financial Literacy Strategies
31. Financial Transparency: Our Ultimate Goal
Part Eight Toolbox
Appendix: Sample Financials
Notes
Acknowledgments
Index
About the Authors