This book is the fourth in the series of Amatterofdesign. The book invites readers on a journey around the globe that showcases the Latest and most interesting packaging designs throughout the industry. The book is divided into three main sections: VisuaL, Touch and Idea, featuring designs from shopping bags to music, food and beverages, matches, books and toys. In VisuaL, there are emotive CD packaging by design teams, Zion Graphics and Non-Format. Zion Graphics not only use bright colours and bold typography, they have also abandoned printing on paper for plastic instead . Non-Format, on the other hand, use photographic imagery to provoke their viewers . Besides CD packaging, there is also Japanese design team Groovision, who were responsible for all the visuals within the 100% ChocoLate Care in Japan . Their work includes designing paper cups, shopping bags, mugs, menus and chocolate wrapper.