《现代商务英语写作》依据英国伦敦工商会(London Chamber of Commerce and Industry)考试局商务英语写作等级考试规范全部用英文写成.其内容涉及现代商务领域,即国有、合资、独资企业及其它商务机构进行书面沟通须经常撰写的近二十种商务文体;商务信函、广告单、新闻宣传稿、商务请柬、个人简历、电传、传真、电子邮件、便函、通知、会议资料、调查问卷、商务报告、内刊载文、规章守则及讲稿提纲。各个单元包括写作规范、实例分析以及强化写作几个方面、突出商务案例式写作应用,力求使学习者得到 从理论到实践的全面系统、生动有效的商务书面沟通能力的训练。本书还包括介绍并附有各级考试样卷,供学习者参考使用。《现代商务英语写作》既可作为大专院校生主修或辅修经贸/国际商务等专业在校生商务英语写作教程,又可作为不同英语水平的商务在职人员的自学用书。
An Overview:Writing in Business World
Part I Writing for External Communication
Unit One Business Letters (商务信函)
Unit Two Leaflets & Advertisements (广告单)
Unit Three Press Releases (新闻宣传稿)
Unit Four Business Invitations (商务请柬)
Unit Five Curriculum Vitae/C.V. (个人简历)
Unit Six Telecommunications (电讯文本)
Part II Writing for Internal Communication
Unit One Memorandums (便函)
Unit Two Notices (通知)
Unit Three Meeting Documents (会议资料)
Unit Four Questionnaires (调查问卷)
Unit Five Business Reports (商务报告)
Unit Six House Journal Articles (内刊载文)
Unit Seven Business Summaries (商务概要)
LCCI English for Business Exam
Answer Key
in business letters, as in direct dealings with others, politeness plays a key part in helping us to gain our ends,politeness should always be put in the tone. here are some tips to help you avoid antagonizing the reader: