In recent years highly individual hotels have sprung up in almost every neighbourhood of the world's most vibrant cities. In this exceptional new volume from the bestselling HIP HOTELS stable,perennial traveller and arbiter of hotel cool Herbert Ypma presents the hippest hotels in London.

'In HIP HOTELS: LONDON you will find the kind of unique, authentic, inspiring places that make you simplywant to "pack a bag and gO" ... and youcan go secure in the Knowledge that each hotel is one that I nave stayed in mysetf and photographed.That's your assurance and guarantee that all-the destinations in this book are truly Highly Individua Places.y

-Herbert Ypma.

Introduction

Chelsea

myhotet Chelsea

Blakes

Notting Hill & Baysw

The Portobello

Guesthouse West

The Pavilion

The Hempel

Hyde Park

Baglioni

The Metropolitan

Mayfair

Brown's

No. 5 Maddox St

Soho

Hazlitt's

The Soho Hotel

Covent Garden

One Aldwych

Covent Garden Hotel

Bloomsbury & Fitzrovia

myhotel Bloomsbury

The Sanderson

Clerkenwell

The Zetter

The Rookery

The City

Great Fastern Hotel