本教材旨在通过校企“双元”合作模式，融合课程思政元素，采用模块化设计，为商务英语专业学生提供全面的跨文化沟通技能培训。本教材特别关注“一带一路”沿线国家的商务交流需求，涵盖商务差旅、客户关系、商务实践三大关键模块，通过理论与实践相结合的方式，提升学生的职业能力和文化自信。

Module One Business Traveling
Project 1 Traveling Preparation
Project 2 Hotel Service
Project 3 Transportation
Project 4 Dining at a Restaurant
Module Two Maintaining Relations
Project 1 Writing Sales Emails
Project 2 Entertaining Customers
Project 3 Visiting a Colleague
Module Three Business Practices
Project 1 Attending Trade Fairs
Project 2 Marketing
Project 3 Presenting a Product
Project 4 Negotiation Process