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书名 商业伦理和企业社会责任(英文版21世纪经济管理新形态教材)/工商管理系列
分类 经济金融-管理-公共关系
作者
出版社 清华大学出版社
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简介
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本书是在我国高等教育强化“立德树人”的新时代背景下精心编写的一本与国家级精品视频公开课程、教育部爱课程国际平台课程、广东省在线开放课程和广东省一流本科课程配套使用的新形态教材。本书用英文编写,语言表达简单易懂,涵盖伦理与商业伦理、传统儒家文化与企业社会责任、全球化与伦理挑战、“一带一路”与企业社会责任、优秀企业案例等内容,努力克服国外原版教材“水土不服”的问题,积极融入中国传统文化价值观,传播社会正能量。
本书可作为各类高校全英或双语授课的本科生、研究生、国外留学生教材,也可供其他感兴趣的读者学习。
作者简介
朱文忠,现任广东外语外贸大学商学院院长、企业管理博士、教授、商务英语研究博士生导师、云山杰出学者。兼任广东省社会责任研究会副秘书长,广东省人力资源研究会副会长,广东省工商管理硕士教学指导委员会成员,广东省工商管理类专业教学指导委员会成员。具有复合型教师特色,全英讲授“商业伦理与企业社会责任”“当代商业概论”“管理学原理”等商科课程,其中“商业伦理与企业社会责任”获评教育部国家精品视频公开课程,“当代商业概论”获评国家双语教学示范课程。曾荣获英国政府“志奋领”奖学金,广东省教学成果奖一等奖、二等奖各一次,广外教学成果奖特等奖一次、一等奖两次。主要研究方向为企业社会责任研究、商务英语教育研究。近年发表论文60多篇,其中SSCI、SCI、EI检索论文13篇,CSSCI期刊论文多篇,被新华文摘转载1篇,被人大复印全文转载2篇,省级政府领导批示或采纳资政报告4份,出版专著3本、编著和教材7本,其中1本为国家“十一五”规划教材,完成或在研各类科研教研项目10余项,其中国家社科项目1项、教育部项目2项、省教改重点项目1项等。
目录
Chapter 1 General Ethics
1.1 Ethics and Standards
1.2 Ethical Theories and Limitations
1.3 Ethical Dilemma and Resolutions
Chapter 2 Business Ethics
2.1 Business Ethics and Theoretical Foundation
2.2 History of Business Ethics and Implications
2.3 Business Ethical Dilemma and Solutions
Chapter 3 Sustainability
3.1 Sustainability and Three Pillars
3.2 Business Objectives and Sustainable Development
Chapter 4 Organizational Ethics
4.1 Organizational Ethics and Value Chain Theory
4.2 Ethical Challenges of Main Functional Departments
4.3 History of HR Motivation Theories and Ethical Implications
Chapter 5 Corporate Social Responsibility
5.1 Corporate Social Responsibility Definition and Theories
5.2 Importance and Driving Forces of Corporate Social Responsibility
5.3 Corporate Social Responsibility Types and Programs
5.4 Corporate Social Responsibility and Chinese Culture
Chapter 6 Corporate Governance for Corporate Social Responsibility
6.1 Corporate Governance Definition and Importance
6.2 Corporate Governance Model and Board Responsibilities
6.3 Corporate Governance Methodologies and Safeguards
Chapter 7 Corporate Social Responsibility and Institutional Construction
7.1 Corporate Social Responsibility and Institutional Theory
7.2 Corporate Social Responsibility Laws and Regulations
7.3 Standards and Guidelines of Corporate Social Responsibility
Chapter 8 Whistle-blowing and Employee Protection
8.1 Importance and Definition of Whistle-blowing
8.2 Whistle-blowing Consequences and Solutions
Chapter 9 Ethics and Technology
9.1 Technology Ethics
9.2 Technology and Employee Rights
9.3 Technology and Employee Surveillance
Chapter 10 Globalization and Ethics
10.1 Globalization and Ethical Issues
10.2 Globalization and Ethical Relativism
10.3 Globalization and Ethical Guidelines
10.4 The Belt & Road Initiative and Ethical Challenges
Chapter 11 Sustainable Ethical Conduct
11.1 Market Challenges of Sustainable Ethical Conduct
11.2 Ethical Codes and Ethical Trainings
11.3 Promoting and Monitoring Sustainable Ethical Behaviors
Chapter 12 Cases of Business Ethics and Sustainability
12.1 The Case of Huawei's Sustainability Management
12.2 The Case of Alibaba's Sustainability Management
12.3 The Case of Tencent's Practices of Corporate Social Responsibility
12.4 The Case of ICBC's Practices of Corporate Social Responsibility
12.5 The Case of China Southern Airlines' Practices of Corporate Social Responsibility
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