![]()
内容推荐 《旅游英语》把旅游行业知识和英语语言运用技能作为学习目标,将英语语言技能的学习融合到旅游行业新兴话题中进行编写。《旅游英语》内容按照从整体到局部的原则,分为旅游服务、酒店行业、旅游景区、会展服务和中国传统文化5个模块12个单元,内容涵盖旅游行业、旅行社、酒店行业、“互联网+旅游”、邮轮业、旅游景区、会展业和“一带一路”旅游文化等知识。 同时,《旅游英语》在内容编排上以企业的需求和高职高专学生为目标对象。此外,在国家“一带一路”倡议背景下,广州作为海上丝绸之路的起点,故而《旅游英语》又结合了地方旅游特色以及“一带一路”沿线的旅游文化,使得书中内容能够与时俱进,更符合为培养地方经济服务的旅游英语人才之所需。 目录 Module One Travel Services Unit 1 Tourism and Tourism Industry Passage A Tourism Industry Passage B Tourism in China Writing: Resume 简历 Supplementary Reading Unit 2 Travel Agency Passage A Travel Agency Passage B Tour Guide Writing: Welcome Speech 欢迎词 Supplementary Reading Unit 3 Online Travel Service Passage A Booming Time for Online Travel Services Passage B How is Technology Transforming Chinese Tourism Writing: Visa Application and Invitation 签证的申请与邀请 Supplementary Reading Module Two Hospitality Unit 4 Hospitality Industry Passage A The Hospitality Industry Passage B Club Med Writing: Reservation Letter 预订信 Supplementary Reading Unit 5 Food and Beverage Services Passage A Chinese Cuisine Passage B Western Cuisine Writing: Menu 菜单 Supplementary Reading Module Three Tourist Attractions Unit 6 Tourism Product Passage A Types of Tourism Passage B Customized Tour Writing: Tourism Advertisement and Brochure 旅游广告与宣传册 Supplementary Reading Unit 7 Tourist Attractions Passage A World Heritage Passage B Mount Huangshan Writing: Tour Commentary 导游词 Supplementary Reading Unit 8 Cruising Passage A An Introduction of Cruising Passage B Carnival Cruise Writing: Tour Itinerary 旅游线路 Supplementary Reading Module Four MICE Unit 9 Introduction to MICE Passage A MICE Passage B Incentive Travel Writing: Other forms in Tourism 旅游其他相关表格 Supplementary Reading Unit 10 Canton Fair Passage A Canton Fair Passage B Travel Services for MICE Writing: Tour Contract 旅游合同 Supplementary Reading Module Five Traditional Chinese Culture Unit 11 Traditional Chinese Culture and Festivals Passage A A Glimpse of Traditional Chinese Culture Passage B A Brief Introduction to Traditional Chinese Festivals Writing: Farewell Speech 欢送词 Supplementary Reading Unit 12 Chinese Arts Passage A Peking Opera Passage B Chinese Calligraphy Writing: Tourism Questionnaire 旅游调查问卷 Supplementary Reading 参考文献 |