网站首页  软件下载  游戏下载  翻译软件  电子书下载  电影下载  电视剧下载  教程攻略

请输入您要查询的图书:

 

书名 国际商务谈判实务精讲(精讲型国际贸易核心课程教材)
分类 经济金融-经济-贸易
作者 王慧//唐力忻
出版社 中国海关出版社
下载
简介
目录

Chapter 1 Fundamentals of International Business Negotiation

 Introduction

 1.1 Concepts and characteristics of business negotiation

 1.2 Types of international business negotiation

 1.3 The basic principles of business negotiation

Chapter 2 Choosing the Negotiation Team

 Introduction

 2.1 The qualities of an international negotiator

 2.2 The role of a chief negotiator

 2.3 Effective Negotiation Teams

Chapter 3 The Preparation Phase of Negotiation

 Introduction

 3.1 Information gathering

 3.2 Identifying objectives

 3.3 Setting an agenda

Chapter 4 The Bargaining Process

 Introduction

 4.1 Packaging, quantity and price

 4.2 Quality and inspection

 4.3 Shipment

 4.4 Terms of Payment

 4.5 Insurance and claim

Chapter 5 Closing the Negotiation

 Introduction

 5.1 Closing the deal

 5.2 Tips on contract signing

 5.3 Summary of the negotiation

Chapter 6 Four Negotiation Skills to Master

 Introduction 

 6.1 Avoid negotiating against yourself

 6.2 Offering a choice

 6.3 Treat partner's mistake wisely

 6.4 Giving a concession only when receiving one

Chapter 7 Most Common Mistakes in Negotiation--How to Avoid Them

 Introduction

 7.1 Not negotiating with the right person

 7.2 Not being flexible on a position--locking on

 7.3 Forgetting your goals or loosing track of how to attain them

 7.4 Too much worrying about the other party's feelings or goals

 7.5 Falling for physical manipulations

Chapter 8 Etiquette in Business Negotiation

 Introduction

 8.1 Etiquette for Greeting and Send -off

 8.2 Etiquette for Giving Gifts

 8.3 Etiquette at Dinner Party and Dress Code

 8.4 Etiquette for Signing Agreements

Chapter 9 Cross-cultural Negotiation '

 Introduction

 9.1 Language and Communication

 9.2 Understanding Cultural Differences

 9.3 Different negotiating styles of different cultures

参考文献

内容推荐

自我国加入WTO后,国际商务形势风云变幻。为顺应日益增多的国际商务往来对商务谈判人才的迫切需求,两位有着多年丰富教学和实践经验的老师亲自主笔。围绕国际商务谈判涉及的各个方面,王慧等精心编写了《国际商务谈判实务精讲》这本实用性极强的精讲型英文教材。

本书共分为九章,内容全面、循序渐进。各章节内容主要包括国际商务谈判的概念,谈判人员的组成。谈判的准备阶段、磋商阶段、终局阶段,谈判技巧,谈判中常见错误防范,商务谈判的礼仪以及跨文化谈判等。

本书难度适中。英文文本语言通俗易懂,专业用语规范严谨。各章节所附的生词表和注释条有助于读者对文本内容的理解,所附练习题有助于读者对理论知识的把握和对实际操作能力的培养。

《国际商务谈判实务精讲》注重实务,贴合工作实际,专业性、实用性强,对外贸从业人员具有很好的实践指导作用。

编辑推荐

王慧等的《国际商务谈判实务精讲》是为了顺应中国加人WTO后日益增多的国际商务往来对商务谈判人才的急剧需求而精心编写的。本书难度适中,注重实务,尤其关注技巧的运用及常见错误的防范。大部分章节理论讲解后都配有典型案例。各节后的生词表及注释为读者理解书本内容提供及时的帮助。形式多样的练习题及答案旨在进一步提高读者对商务谈判知识的理解和运用。

随便看

 

霍普软件下载网电子书栏目提供海量电子书在线免费阅读及下载。

 

Copyright © 2002-2024 101bt.net All Rights Reserved
更新时间:2025/4/2 1:37:04