海因茨·韦里克等编著的《管理学——全球化与创业视角(第13版英文影印版)》,每章都更新了反映当前形势的管理的国际化和创业视角;与硅谷地区著名创业家、风险资本家、高层管理人员和律师的近期访谈内容给管理原则赋予了耳目一新的内涵;全书增添了大量的聚焦于印度和中国的管理环境的案例和视角;补充了蓝海战略、平衡记分卡和启发式决策的新理论内容;价值链理念与管理的系统方法的结合。
海因茨·韦里克等编著的《管理学——全球化与创业视角(第13版英文影印版)》延续理论联系实际的一贯宗旨,强调全球化和创业视角。全书运用了大量的涉及美国,欧洲和亚洲(包括印度)的范例,探讨了适用于不同类型的组织和企业家的至关重要的管理原则和理念。正因如此,《管理学——全球化与创业视角(第13版英文影印版)》不仅是企业管理专业学生和教师得心应手的教材,而且也是企业管理人员不可多得的参考文献。
About the Authors
Preface
List of Figures
List of Tables
List of Perspectives
Visual Walkthrough
PART 1 The Basis of Global Management Theory and Practice
1.Management: Science, Theory, and Practice
2.Management and Society: The External Environment, Social Responsibility, and Ethics
3.Global, Comparative, and Quality Management
Part 2 Planning
4.Essentials of Planning and Managing by Objectives
5.Strategies, Policies, and Planning Premises
6.Decision Making
PART 3 Organizing
7.The Nature of Organizing, Entrepreneuring, and Reengineering
8.Organization Structure: Departmentation
9.Line/Staff Authority, Empowerment, and Decentralization
10. Effective Organizing and Organization Culture
PART 4 Staffing
11. Human Resource Management and Selection
12. Performance Appraisal and Career Strategy
13. Managing Change through Manager and Organization Development
PART 5 Leading
14. Human Factors and Motivation
15. Leadership
16. Committees, Teams, and Group Decision Making
17. Communication
PART 6 Controlling
18. The System and Process of Controlling
19. Control Techniques and Information Technology
20. Productivity, Operations Management, and Total Quality Management
Appendix A Summary of Major Principles or Guides for the Managerial Functions of Planning, Organizing, Staffing, Leading, and Controlling
Appendix B Management Excellence Survey
Name Index
Subject Index