《外贸函电》主要介绍了与国际贸易进出口各个环节相关的英文信函的写作,是一门应用性和实践性很强的综合专业课程。其任务是培养学生掌握外贸商务活动过程中书信写作的基本技能,并能在实际业务中熟练地加以运用。
本书介绍了外贸商务活动各个环节函电往来的书写,包括:建立贸易关系、询盘、报盘、还盘、订货、支付、结算、包装、运输、保险、索赔和理赔、代理等,涉及到进出口过程中的多种情况和不同问题的处理。每个单元包含实务介绍和写作技巧,以及大量的句型、替换练习和范文。
本书介绍了外贸商务活动各个环节函电往来的书写,包括:建立贸易关系、询盘、报盘、还盘、订货、支付、结算、包装、运输、保险、索赔和理赔、代理等,涉及到进出口过程中的多种情况和不同问题的处理。每个单元包含实务介绍和写作技巧,以及大量的句型、替换练习和范文。
Chapter 1 An Overview of Business Writing
Objectives
1.1 Writing Principles
1.2 Rules of Good Writing
1.3 Writing Procedures
1.4 Exercises
Chapter 2 The Form of A Business Letter
Objectives
2.1 The Layout of A Business Letter
2.2 The Structure of A Business Letter
2.3 Exercises
Chapter 3 Establishing Business Relations
Objectives
3.1 General Introduction
3.2 Sample Letters
3.3 Extension
3.4 Exercises
Chapter 4 Enquiries and Quotations
Objectives
4.1 General Introduction
4.2 Sample Letters
4.3 Extension
4.4 Exercises
Chapter 5 Offers and Counter-offers
Objectives
5.1 General Introduction
5.2 Writing Contents of An Offer
5.3 Sample Letters
5.4 Extension
5.5 Exercises
Chapter 6 Conclusion of Business
Objectives
6.1 General Introduction
6.2 Sample Letters
6.3 Extension
6.4 Exercises
Chapter 7 Payment Matters
Objectives
7.1 Greneral Introduction
7.2 Sample Letters
7.3 Extension
7.4 Exercises
Chapter 8 Packing and Shipping
Objectives
8.1 General Introduction
8.2 Sample Letters
8.3 Extension
8.4 Exercises
Chapter 9 Insurance
Objectives
9.1 General Introduction
9.2 Sample Letters
9.3 Extension
9.4 Exercises
Chapter 10 Complaints and Claims
Objectives
10.1 General Introduction
10.2 Sample Letters
10.3 Extension
10.4 Exercises
Chapter 11 Agency
Objectives
11.1 General Introduction
11.2 Sample Letters
11.3 Extension
11.4 Exercises
Chapter 12 International Invitation for Bid and Bidding
Objectives
12.1 General Introduction
12.2 Sample Letters
12.3 Extension
12.4 Exercises
参考文献