本书选材丰富多样,实用性和知识性并重。全书围绕商业经营、贸易和谈判的各个环节,有针对性地为读者提供了地道、纯正的商务英语口语,以帮助读者准确地表达经营决策的意图,为读者架设一座跨入国际商界的沟通桥梁。本书采用英汉对照的方式,适用从事或即将从事商贸工作的人士,以及广大英语爱好者阅读。
Chapter 1 Business Activitics商务活动
Unit 1 Meeting Visitors接待来访
Unit 2 Visiting Factories参观工厂
Unit 3 Making an Appointment预约
Unit 4 Visiting Clients拜访客户
Unit 5 Dining了ogether with Clients与客户进餐
Unit 6 Product Description描述产品
Unit 7 TradeShow商展
Unit 8 Business Teleponing商务致电
Unit 9 Advertisement广告
Unit 10 Market Research市场调研
Unit 11 Sales Promotion产品促销
Unit 12 After-sale。Service售后服务
Chapter 2 Trade Activities贸易活动
Unit 1 Establishing Trade Relations建立业务关系
Unit 2 Inquiry询盘
Unit 3 Offer报盘
Unit 4 Counter-Offer还盘
Unit 5 The Signing of a Contract签订合同
Unit 6 Discount折扣
Unit 7 Commission佣金
Unit 8 Ordering Goods订货
Unit 9 Payment付款
Unit 10 Packing包装
Unit 11 Shipment装运
Unit 12 Quality质量
Unit 13 Commodity Inspections商品检验
Unit 14 Customs Clearance通关
Unit 15 Insurance保险
Unit 16 Agency代理
Unit 17 Claims索赔
Unit 18 Arbitration仲裁
Chapter 3 Business Negotiations商务谈判
Unit 1 Technology Transfer技术转让
Unit 2 Bid and Fender招标投标
Unit 3 The Negotiation on Joint Venture合资谈判
Unit 4 Compensation Trade补偿贸易
Unit 5 Processing and Assembling Trade加工装配贸易