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书名 物流英语(21世纪高职高专规划教材)/物流管理系列
分类 教育考试-外语学习-英语
作者 欧阳斌//张耀平
出版社 清华大学出版社
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简介
编辑推荐

本教材涉及物流概念、供应链管理、物流运输、第三方物流、零售供应链、连锁店、配送中心、多式联运、采购管理、物流信息管理、客户服务、包装与条码识别等。附录A为国际物流单证样本,附录B为缩略语中英文注解。

基本课文(Text)与对话(Role Play)均分为上下两部分,课文后有生词和短语注解(Newwords and Phrases)。案例研究(Case Study)部分供学生课外阅读,或者作为教师补充讲解的内容。每章后均有测试练习题,作为学生课外作业的内容,也可供课堂测验使用。

内容推荐

《物流英语》是物流专业学生的一门必修课程,旨在培养学生在物流实践中的英语交流技能。本书共12章,主要内容有物流概念、供应链管理、物流运输、第三方物流、零售供应链、连锁超市、配送中心、多式联运、采购管理、物流信息管理、客户服务、包装与条码识别。本书适合作为高职高专类物流专业学生的专业英语或双语教学教材,也可作为市场营销、国际贸易等专业学生的教材。

目录

Chapter 1 Logistics

 Text 1 What is Logistics?

 Role Play 1 Placing an Order

 Text 2 The Definition of Logistics

 Role Play 2 Deliveries and Suppliers

 Case Study Logistics at Wal-Mart

 Test

Chapter 2 Supply Chain Management

 Text 1 Role of Logistics in the Supply Chain

 Role Play 1 Conversation with Forward Air President ( I )

 Text 2 What is Supply Chain Management?

 Role Play 2 Conversation with Forward Air President ( II )

 Case Study Future Trends in Supply Chain Management

 Test

Chapter 3 Transportation

 Text 1 The Purpose of Transportation

 Role Play 1 UK Transportation Conversation

 Text 2 Definition of Transportation

 Role Play 2 Ground Transportation

 Case Study Yamato Transport Co., Ltd.

 Test

Chapter 4 A Third Party Logistics Provider

 Text I What is Outsourcing?

 Role Play I Problems with a Client

 Text 2 Definition of Third Party Logistics

 Role Play 2 Sales Terminology

 Case Study How to Select a Third-Party Logistics Provider

 Test

Chapter 5 Retailing Logistics

 Text 1 Retail Supply Chains

 Role Play 1 A Retail Conversation

 Text 2 Retailing Logistics in U.K.

 Role Play 2 Meeting with Customers

 Case Study Grampian Country Food Group

 Test

Chapter 6 Chain Store

 Text 1 Standardization of the Operation of Chain Stores--An Opinion

 Role Play 1 British Food

 Text 2 Definition of Chain Stores

 Role Play 2 Bargaining at a Flea-Market

 Case Study McDonald's Corporation

 Test

Chapter 7 Distribution Center

 Text 1 What Is a Distribution Center?

 Role Play 1 Target Distribution Center

 Text 2 Warehouse Management

 Role Play 2 Distribution Opportunities

 Case Study Turbocharged Warehouse & Distribution Center

 Test

Chapter 8 Intermodal Transportation

 Text 1 Containerization-Past,Present and Future

 Role Play 1 Import and Export Business

 Text 2 The Nature of Intermodalism

 Role Play 2 The Economics

 Case Study International Transportation Operation

 Test

Chapter 9 Procurement

 Text 1 Definition about Procurement

 Role Play 1 An Office in the University of Paisley

 Text 2 Application of Procurement Systems

 Role Play 2 An Office in the University of Paisley

 Case Study United Nations' Procurement Methods

 Test

Chapter 10 Information Management

 Text 1 Logistics Information and Communication Technology

 Role Play 1 Using a Computer

 Text 2 Information Application

 Role Play 2 Hooking Up My Computer

 Case Study Use of EDI in the Supply Chain

 Test

Chapter 11 Customer Service

 Text 1 Eight Rules for Good Customer Service

 Role Play 1 Customer Services ( I )

 Text 2 Developing a Logistics Service Quality Scale

 Role Play 2 Customer Services ( II )

 Case Study Back-to-back Supply Chain Services Is More Than Just Logistics

 Test

Chapter 12 Packaging

 Text 1 Introduction to Packaging

 Role Play 1 The Packaging ( I )

 Text 2 Packaging Types

 Role Play 2 The Packaging ( II )

 Case Study Coca-Cola Company

 Test

Appendix A Logistics Documents

Appendix B Abbreviations

Reference

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