本书共由16个单元组成，每单元均由相关知识与写作指南、示范阅读、注释和交际园地等部分组成。相关知识和写作指南部分详细介绍了与主题相关的知识和写作原则；示范阅读部分主要选取了具有代表性的范例供读者阅读与赏析，在阅读中体味与把握写作原则和要领；注释部分包括一些常用词汇和表达方式以及对文中一些要点的补充；交际园地部分包括简答题和案例分析；简答题旨在帮助读者进一步理清写作原则与要领；案例部分则给读者提供了分析解决实际问题的机会，提高写作技能和水平。

Unit 1 Memos

1.1 The Layout of Memos

1.2 The Planning of Memos

1.3 The Tone of Memos

1.4 Presentation of Content

1.5 Effective Memo Checklist

1.6 Sample Memos

1.7 Notes

1.8 Communication Laboratory

Unit 2 Notices

2.1 Formats of Notices

2.2 The Layout of Notices

2.3 How to Write a Notice

2.4 Sample Notices

2.5 Notes

2.6 Communication Laboratory

Unit 3 Invitations

3.1 Categories of Invitations

3.2 The Layout of Invitations

3.3 Sample Invitations

3.4 Notes

3.5 Communication Laboratory

Unit 4 Toasts

4.1 The Layout of Toasts

4. :2 The Planning of Toasts

4.3 The Tone of Toasts

4.4 Presentation of Content

4.5 Effective Toast Checklist

4.6 Sample Toasts

4.7 Notes

4.8 Communication Laboratory

Unit 5 Minutes

5.1 The Layout of Meeting Minutes

5.2 Do's and Don'ts in Meeting Minutes Writing

5.3 Sample Minutes

5.4 Notes

5.5 Communication Laboratory

Unit 6 Itineraries

6.1 The Layout of Itineraries

6.2 The Planning of Itineraries

6.3 The Tone of Itineraries

6.4 Presentation of Itineraries

6.5 Effective Itinerary Checklist

6.6 Sample Itineraries

6.7 Notes

6.8 Communication Laboratory

Unit 7 Forms and Diagrams

7.1 Types of Forms

7.2 Types of Diagrams

7.3 Notes

7.4 Communication Laboratory

Unit 8 Proposals

8.1 Introduction

8.2 The Parts of a Proposal

8.3 Sample Proposals

8.4 Notes

8.5 Communication Laboratory

Unit 9 Reports

9.1 Categories of Reports

9.2 Steps of Report Writing

9.3 The Layout of Reports

9.4 Sample Reports

9.5 Notes

9.6 Communication Laboratory

Unit 10 Articles

10.1 The Format of Business Articles

10.2 Four-Step Approach for Article Writing

10.3 Writing Guide

10.4 Sample Articles

10.5 Notes

10.6 Communication Laboratory

Unit 11 Business Advertisements

11.1 Categories of Advertisements

11.2 Components of Advertisement Copy

11.3 English in Advertising

11.4 Sample Advertisements

11.5 Notes

11.6 Communication Laboratory

Unit 12 Business Profiles

12.1 The Layout of Business ProfileS

12.2 Sample Business Profiles

12.3 Notes

12.4 Communication Laboratory

Unit 13 Resumes and Letters of Application

13.1 Resumes

13.2 Letters of Application

13.3 Notes

13.4 Communication Laboratory

Unit 14 Certificates and Credentials

14.1 The Layout of Certificates and Credentials

14.2 Sample Certificates and Credentials

14.3 Notes

14.4 Communication Laboratory

Unit 15 Public Signs

15.1 The Layout of Public Signs

15.2 The Planning of Public Signs

15.3 The Tone of Public Signs

15.4 Presentation of Public Signs

15.5 Effective Public Sign Checklist

15.6 Sample Public Signs

15.7 Notes

15.8 Communication Laboratory

Unit 16 Questionnaires

16.1 The Steps Required to Design and Administer a Questionnaire

16.2 Points Considered when Writing and Interpreting Questionnaires

16.3 Sample Questionnaires

16.4 Notes

16.5 Communication Laboratory

References