East-West business is booming as never before, as thousands of Americans flock to China to seize explosive opportunities. But knowing the right etiquette and right protocol--and being aware of cultural dif- ferences-is a must. Now an expert with a quarter-century's experience in dealing with the Chinese gives you the complete, up-to-date, and commonsense savvy you need. Here's how to interpret behavior, avoid the unintentional gaffe, and make your best impression--while closing million-dollar deals and forming priceless friendships.
Preface
Foreword by Robert A. Kapp
Introduction: The Scrutable Chinese
I. Protocol and the Larger Picture
2,500 Years of Interpersonal Relationships
The Advantages of Learning Chinese Ways
Taiwan, Hong Kong, and the Mainland
II. Getting in Touch
Counterpart Organizations
Delegations
Recap: Six Points on Getting in Touch
III. Meeting and Greeting People
Breaking the Ice
Forms of Address: Negotiating Chinese Names
Official Welcomes and Send-Offs
On the Telephone
Recap: Eight Reminders
on Meeting and Greeting
IV. Some Basic Cultural Differences
Individualism versus Group-Centeredness
The Danwei--The Work Unit
Confucianism
Mianzi-- Face
Guanxi--Connections
Reciprocity
Privacy
Recap: Eleven Points on Cultural Differences
V. Liiie: The Fine Art of Politeness
Surface Harmony
Using Intermediaries
The Chinese Circle
Class Distinctions
Nonverbal Communication
Saying No
Recap: A Dozen Points on Etiquette
VI. The Business Meeting
Arranging the Meeting
The Setup
The Course of the Meeting
Using Interpreters
Concluding a Meeting
Recap: A Dozen
Notes on Business Meetings
VII. Relationships with Foreigners
The Chinese View of Outsiders
Business Relationships
Foreign Women and Business
Personal Relationships
Being Entertained in a Chinese Home
Dress
Recap: Nine Tips for
Foreigners in China
VIII. The Chinese Banquet
Entertaining Out
The Formal Banquet
Reception of Guests
Seating
The Place Setting
The Meal
Conversation
Table Manners
Drinking and Toasting
Concluding the Banquet
Karaoke
Hosting a Banquet
Recap: The Ten Commandments
of Banqueting
IX. Gift-Giving
Business Gifts
Tipping
What to Give
What Not to Give
Presenting Gifts
The Price of Receiving
Recap: Ten Caveats on Giving Gifts
X. Guanxi: Grease for the Wheels of China
A Very Personal Thing
What Guanxi Can Do
Foreigners and Guanxi
Guanxi for Sale
Recap: Eight Tips on Guanxi
XI. Mianzi: About Face
Face Losers
Truth and Face
Organizational Face
Foreigners and Face
Face Givers
Recap: Nine Points on Face
XII. Getting Things Done in China
The Bureaucracy:
Many Checks, Few Balances
Bureaucratic Decision-Making
On the Front Lines
Tactics for "Getting to Yes"
Graft
Recap: Seven Tips on Getting Things Done
XIII. Hosting the Chinese
Should You Host a Delegation?
The Delegates
Duties of the Host
Accommodations
Formalities
Planning the Schedule
Conducting Meetings
Cocktails and Dining
Planning Menus
Amenities and Bugaboos
Media
Recap: Thirteen Ways to Be a Good Host
Afterword
Appendix
A Guide to Chinese
Romanization and Phonics
Pinyin Romanization
Pronouncing Chinese
Tones
Glossary of Chinese Terms Used in this Book
Index
About the Author