内容推荐 本书以跨境电子商务运营流程为设计主线,各单元含Warming-up、Listening、Reading、Speaking、Writing、Workshop六个模块。本书旨在提升学生的跨境电子商务英语的听、说、读、写、译等各项技能,培养学生运用英语进行跨境电子商务运营的综合能力。 本书可作为职业院校商务英语、国际贸易、跨境电子商务等相关专业的专业课教材,也可供对跨境电子商务感兴趣的读者参考。 目录 Unit 1 Choose a Platform Warming-up Listening Reading Speaking Writing Workshop Unit 2 Select a Business Model Warming-up Listening Reading Speaking Writing Workshop Unit 3 Find the Perfect Product Warming-up Listening Reading Speaking Writing Workshop Unit4 Source in China Warming-up Listening Reading Speaking Writing Workshop Unit 5 Set up Your Store Warming-up Listening Reading Speaking Writing Workshop Unit 6 Operate Legally Warming-up Listening Reading Speaking Writing Workshop Unit 7 Market Your Products Warming-up Listening Reading Speaking Writing Workshop Unit 8 Optimize Your Site Warming-up Listening Reading Speaking Writing Workshop Unit 9 Fulfill Your Orders Warming-up Listening Reading Speaking Writing Workshop Unit 10 Maintain Your Customers Warming-up Listening Reading Speaking Writing Workshop 参考文献 |