本书结合《中国英语能力等级量表》与《大学英语教学指南》(2020版)的最新要求，在立足大学英语教学实践的基础上，将商务专业知识、跨文化交际能力与英语语言运用技能相结合，以学生为中心，以商务活动为环境，以商务交际为目的，循序渐进地通过听、说、读、写、译等基本技能的全面训练，使学生通晓商务技能，形成良好的商务英语运用能力和跨文化商务沟通能力。
本书从基础商务知识入手，课程内容及课后习题的难易程度区分度强，既符合由浅入深、循序渐进的学习原则，亦符合有层次、有坡度且环环相扣的教学原则。教材通过听、说、读、写、译五大技能的全面培养，既可为英语基础薄弱的学习者打好坚实的语言基础，亦可满足高校非商务英语、经贸类专业学生对于商务英语的学习需求

Unit 1 E-commerce
Part Ⅰ Lead-in
Part Ⅱ Listening
Part Ⅲ Reading
TEXT A What Is E-commerce?
TEXT B The Main Types of Social E-commerce in China
Part Ⅳ Speaking
Part Ⅴ Translation
Part Ⅵ Writing
Part Ⅶ Case Study
Part Ⅷ Unit Project
Unit 2 Business Leadership
Part Ⅰ Lead-in
Part Ⅱ Listening
Part Ⅲ Reading
TEXT A What Is Business Leadership?
TEXT B The Importance of Leadership in Business
Part Ⅳ Speaking
Part Ⅴ Translation
Part Ⅵ Writing
Part Ⅶ Case Study
Part Ⅷ Unit Project
Unit 3 Management
Part Ⅰ Lead-in
Part Ⅱ Listening
Part Ⅱ Reading
TEXT A What Are the Functions of Management?
TEXT B A Chinese Approach to Management
Part Ⅳ Speaking
Part Ⅴ Translation
Part Ⅵ Writing
Part Ⅶ Case Study
Part Unit Project
Unit 4 Corporate Culture
Part Ⅰ Lead-in
Part Ⅱ Listening
Part Ⅲ Reading
TEXT A Find Out How Zappos Reinforces Its Company Culture
TEXT B
Part Ⅳ Speaking
Part Ⅴ Translation
Part Ⅵ Writing
Part Ⅶ Case Study
Part Ⅷ Unit Project
Unit 5 Business Ethics
Part Ⅰ Lead-in
Part Ⅱ Listening
Part Ⅲ Reading
TEXT A How Can Organisations Build Trust into Their User Experience?
TEXT B Five Things Decision-Makers Need to Know about ESG
Part Ⅳ Speaking
Part Ⅴ Translation
Part Ⅵ Writing
Part Ⅶ Case Study
Part Ⅷ Unit Project