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书名 新版剑桥美式商务英语(第2版学生用书)
分类 经济金融-经济-贸易
作者
出版社 商务印书馆
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“新版剑桥美式商务英语”是剑桥大学出版社开发的一套美式商务英语教材,《学生用书》旨在社交、电话沟通、演讲与展示、参加会议和处理谈判这五个关键沟通领域提高沟通技能(尤其是口语和听力),发展和巩固上述沟通环境的目的语,以及帮助学习者为语言和沟通技能制订有效的学习策略。教材中有大量的听力、讨论和角色扮演材料,并采用模块化设计,方便学习者根据自身情况挑选使用并进行实践。
目录
Introduction to the Second Edifion
第二版导言
Module 1 Cultural diversity and socializing’
文化多样性和社交
Unit l Building a relationship
建立关系
1 Cross—cultural understanding(1)
跨文化理解(1)
2 Welcoming visitors
欢迎参观者
3 Small talk:keeping the conversation going
闲聊:让谈话继续下去
Unit 2 Culture and entertainment
文化和娱乐
1 Cross—cultural understanding(2)
跨文化理解(2)
2 Inviting,and accepting or declining
邀请、接受或拒绝
3 Eating out
外出就餐
Module 2 Using the telephone
电话沟通
Unit 3 Could I leave a message?
我可以留言吗
1 Preparing to make a telephone call
为打电话做准备
2 Receiving calls
接电话
3 Taking and leaving messages
留言
4 Asking for and giving repetition
要求重复和给予重复
5 The secretarial barrier
来自秘书的阻力
Unit 4 Good to hear from you again!
很高兴再次接听你的电话
1 Cross—cultural communication on the telephone(1)
跨文化电话沟通(1)
2 Setting up appointments
预约
3 Changing appointments
约定变更
4 Ending a call
结束通话
Unit 5 Unfortunately there's a problem…
报歉,有一个问题……
1 Cross—cultural communication on the telephone(2)
跨文化电话沟通(2)
2 Problem solving on the telephone
通过电话沟通解决问题
3 Complaints
投诉
Module 3 Presentations
演讲或展示
Unit 6 Planning and getting started
计划和开始
1 Presentation technique and preparation
演讲或展示技巧及准备
2 The audience
受众
3 Structure(1)The introduction
结构:(1)介绍
Unit 7 Image,impact and making an
impression
形象、影响和留下印象
1 Using visual aids:general principles
利用视觉辅助:一般规则
2 Talking about the content of visual aids
谈视觉辅助的内容
3 Describing change
描述变化
Unit 8 The middle of the presentation
演讲或展示中
1 Holding the audience's attention
抓住受众的注意力
2 Structure(2)The main body
结构:(2)主体
3 Listing information
列出信息
4 Linking ideas
连接观点
5 Sequencing
排序
Unit 9 The end is near……this is the end
接近尾声……结束
1 Structure(3)The end
结构:(3)结尾
2 Summarizing and concluding
总结陈词
3 Questions and discussion
问题和讨论
Module 4 Meetings
会议
Unit 10 Making meetings effective
高效会议
1 What makes a good meeting?
成就一次好的会议的因素有哪些?
2 Chairing a meeting
主持会议
3 Establishing the purpose of a meeting
确定会议目标
Unit 11 Sorry to interrupt,but…
报歉,打断一下
1 The structure of decision making
决议步骤
2 Stating and asking for opinion
陈述和询问意见
3 Interrupting and handling interruptions
打断和处理打断
Unit 12 What do you mean by…?
你的意思是……
1 Asking for and giving clarifiction
要求说明和给予说明
2 Delaying decisions
推迟决议
3 Ending the meeting
结束会议
Module 5 Negotiations
谈判
Unit 13 Know what you want
知道自己想要什么
1 Types of negotiation
谈判的类型
2 Preparation for a negotiation
为谈判做准备
3 Making an opening statement
做公开陈述
Unit 14 Getting what you can
获取你能得到的
1 Bargaining and making concessions
讨价还价和让步
2 Accepting and confirming
接受和确认
3 Summarizing and looking ahead
总结和展望
Unit 15 Not getting what you don’t want
不获取你不想要的
1 Types of negotiator
谈判者的类型
2 Dealing with conflict
处理冲突
3 Rejecting
拒绝
4 Ending the negotiaion
结束谈判
资料卡
File cards 1Ato 19A
File cards。1B to 19B
File cards 20to 33
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