本教材主要任务是培养学生用英语进行相关的展会活动，用英语与国外会展机构、协会进行会展调查、研究和管理工作，在国内外会展公司进行大型展会的策划与管理、公关、广告设计及推广等工作的能力。力求实现让学生掌握英语的综合使用，并通过会展英语的学习，掌握会展的相关专业知识，锻炼学生运用英语解决相关会展问题的能力。

Chapter 1 Exhibition and Convention
Lead In
Warm Up
Situational Dialogues
Further Reading
Chapter 2 Size and Location
Lead In
Warm Up
Situational Dialogues
Further Reading
Chapter 3 Promoting and Marketing
Lead In
Warm Up
Situational Dialogues
Further Reading
Chapter 4 Preparation and Coordination
Lead In
Warm Up
Situational Dialogues
Further Reading
Chapter 5 Booth Design and Construction
Lead In
Warm Up
Situational Dialogues
Further Reading
Chapter 6 Presentation and Reception
Lead In
Warm Up
Situational Dialogues
Further Reading
Chapter 7 Invitation and Thanks
Lead In
Warm Up
Situational Dialogues
Further Reading
Chapter 8 Business Travel and Sightseeing
Lead In
Warm Up
Situational Dialogues
Further Reading
Chapter 9 Logistics and Insurance
Lead In
Warm Up
Situational Dialogues
Further Reading
Chapter 10 Complaints and Countermeasures
Lead In
Warm Up
Situational Dialogues
Further Reading
Chapter 11 Follow-up and Assessment
Lead In
Warm Up
Situational Dialogues
Further Reading
References