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书名 外贸英文函电
分类 教育考试-外语学习-英语
作者 郑海涛
出版社 东南大学出版社
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简介
目录

The Module One Business Correspondence

 Project 1 The Layout of Business Letter

Introduction

Indented Style

Blocked Style

The Form of Business Letter

The Envelope

Practice

Supplementary Reading

The Module Two Business Negotiation

 Project 2 Establishing Business Relations

Introduction

Specimen Letters

Words & Expressions

Practice

Supplementary Reading

 Project 3 Enquiries and Offers

Introduction

Specimen Letters

Words & Expressions

Practice

Supplementary Reading

 Project 4 Counter-offers & Bid

Introduction

Specimen Letters

Words & Expressions

Practice

Supplementary Reading

The Module Three Contract Signing

 Project 5 Orders and Acceptance

Introduction

Specimen Letters

Words & Expressions

Practice

Supplementary Reading

The Module Four Execution of Contract

 Project 6 Terms of Payment

Introduction

Specimen Letters

Words & Expressions

Practice

Supplementary Reading

 Project 7 Packing

Introduction

Specimen Letters

Words & Expressions

Practice

Supplementary Reading

 Project 8 Shipment

Introduction

Specimen Letters

Words & Expressions

Practice

Supplementary Reading

 Project 9 Insurance

Introduction

Specimen Letters

Words & Expressions

Practice

Supplementary Reading

 Project 10 Complaints and Claims

Introduction

Specimen Letters

Words & Expressions

Practice

Supplementary Reading

The Module Five Agency & Trading

 Project 11 Agencies

Introduction

Specimen Letters

Words & Expressions

Practice

Supplementary Reading

 Project 12 Compensation Trade

Introduction

Specimen Letters

Words & Expression

Practice

Supplementary Reading

 Project 13 Joint Venture

Introduction

Specimen Letters

Words & Expressions

Practice

Supplementary Reading

参考文献

内容推荐

郑海涛主编的《外贸英文函电》是商务英语和国际贸易等专业的主干课程,旨在提高学生的商务函电能力和外贸职业技能。《外贸英文函电》“以就业为导向,以任务为驱动,以商务流程为主线”,通过背景知识介绍、样信实例、常用词汇和表达、练习和训练、知识拓展等部分,培养学生在不同商务流程阶段应具备的函电写作能力和职业素质。本教材适合于高等教育、职业教育商务英语和国际贸易专业学生使用,也适用于社会上从事进出口业务工作的人员提高和拓展函电知识之用。

编辑推荐

郑海涛主编的《外贸英文函电》分5个模块,13个项目,每个项目明确了能力目标和主要任务。涵盖了外贸业务各个重要环节的信函写作:建立业务关系、询盘、报盘、还盘、订单、确认、付款条件、信用证的催开及修改、包装、装运、保险、投诉和索赔、代理和补偿贸易等,同时,还通过介绍和样信等形式介绍了每个模块的背景知识、写作原则、书信格式与构成,以及国际信函的语言特点,相关信函中常用的表达、配套练习和拓展阅读等,便于老师的教学和学生的学习。

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