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书名 商务英语函电(十二五应用型国际商务类专业规划教材)
分类 教育考试-外语学习-英语
作者 王俊
出版社 对外经济贸易大学出版社
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由王俊主编的《商务英语函电(十二五应用型国际商务类专业规划教材)》以能力为本位,以应用为主体,突出“能力培养”,注重技能训练,针对性与通用性相结合、真实性与时效性相结合,全书围绕商务实践的主要流程分为四个部分,内容包括书信结构、业务磋商、合同履行和贸易形式。每个部分各自成章,又相互联系,涵盖面广,层次清楚,逻辑性强。本书给供相关专业的人员学习或作参考使用。

目录

PART ONE LAYOUT OF BUSINESS LETTERS

PART TWO BUSINESS NEGOTIATION

Chapter 1 Establishment of Business Relations

 Lesson 1 A Letter from an Exporter

 Lesson 2 A Letter from an Importer

 Lesson 3 Sales Promotion

 Lesson 4 An Invitation Letter

Chapter 2 Enquiries, Offers and Counter-offers

 Lesson 5 (A) A General Inquiry

 (B) AReply

 Lesson 6 A Specific Inquiry

 Lesson 7 A Reply to an Inquiry

 Lesson 8 Making an Offer

 Lesson 9 A Reply to an Inquiry about Insurance

 Lesson 10 A Counter-offer on Price

 Lesson 11 Acceptance of a Counter-offer

 Lesson 12 Declining Request for Price Reduction

 Lesson 13 Asking for Payment by T/T

 Lesson 14 Declining D/A Payment

 Lesson 15 ACounter-offeronPacking

Chapter 3 Conclusion of Business

 Lesson 16 An Acceptance Letter

 Lesson 17 Placing an Order

 Lesson 18 A Reply to an Order

 Lesson 19 Sending a Sales Contract

 Lesson 20 Counter Signature

PART THREE EXECUTION OF CONTRACT

Chapter 4 Payment

 Lesson 21 Urging Payment

 Lesson 22 (A) Urging an L/C

 (B) Advising Establishment of L/C

 Lesson 23 ASampleofL/C

 Lesson 24 Asking for L/C Amendment

 Lesson 25 Asking for L/C Extension

Chapter 5 Shipment

 Lesson 26 Urging Shipment

 Lesson 27 Asking for Partial Shipment

 Lesson 28 Alteration in Shipping Arrangement

 Lesson 29 Sending Shipping Advice

Chapter 6 Insurance

 Lesson 30 Covering Insurance for the Buyer

 Lesson 31 Applying for Insurance

Chapter 7 Commodity Inspection and Customs Declaration

 Lesson 32 Inspection of Imported Food

 Lesson 33 Customs Declaration

Chapter 8 Complaints and Claims

 Lesson 34 Complaint about Wrong Delivery

 Lesson 35 Settlement of a Complaint

 Lesson 36 Claim for Damaged Goods

 Lesson 37 Claim for Inferior Quality

 Lesson 38 Declining a Claim

PART FOUR OTHER TRADE FORMS

Chapter 9 OtherTrade Forms

 Lesson39 (A) Asking for Sole Agency

 (B)AReply

 Lesson 40 Compensation Trade

 Lesson 41 Processing Trade

 Lesson 42 Joint Venture

 Lesson 43 Invitation to Bid

Appendices

参考文献

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