Unit One Culture
Topic Reading: Extracts About Culture
Extract 1 Understanding Culture
Extract 2 Subculture, Microculture, Minority, and Ethnic Group
Extract 3 The Cross-Cultural Approach and Its Impact on Truths About Human Behavior
Extract 4 Culture and Language
Extract 5 Ethnocentrism and Stereotypes
Supporting Reading Materials for Information and Discussion
Extract 1 Anthropology and Culture
Extract 2 Intercultural Issues within and among Multinational Corporations
Unit Two Education
Topic Reading: Extracts About Education
Extract 1 Understanding Education
Extract 2 Education in Ancient Greece
Extract 3 Education in Ancient China
Extract 4 Higher Education
Extract 5 Universities Changing to Meet the Needs of the 21st Century
Supporting Reading Materials for Information and Discussion
Extract 1 Educational Goals
Extract 2 Postgraduate Education in America
Unit Three Science
Topic Reading: Extracts About Science
Extract 1 Understanding Science
Extract 2 Modern science
Extract 3 Science and Human Welfare
Extract 4 Scientific Knowledge and Young Scientist
Extract 5 MIT's Leadershape Program Supporting Reading Materials for Information and Discussion
Extract 1 Genetic Engineering and Biotechnology
Extract 2 The Second Industrial Revolution
Unit Four Entertainment
Topic Reading: Extracts About Entertainment
Extract 1 Theater
Extract 2 Music
Extract 3 Motion Pictures
Extract 4 Television
Extract 5 Gambling
Supporting Reading Materials for Information and Discussion
Extract 1 Chinese Theater
Extract 2 American Show Business in the 19th Century
Unit Five Management
Topic Reading: Extracts About Management
Extract 1 Understanding Management
Extract 2 The Management of Work
Extract 3 The Management of Organizations
Extract 4 Managing People in Organizations
Extract 5 Skills and Roles of Managers
Supporting Reading Materials for Information and Discussion
Extract 1 Managemment For the Future
Extract 2 Symbolic Management
Unit Six Marketing
Topic Reading: Extracts About Marketing
Extract 1 Understanding Marketing
Extract 2 The Exchange Process
Extract 3 Customer's Needs and Wants
Extract 4 Nonprofit Marketing
Extract 5 Global Marketing
Supporting Reading Materials for Information and Discussion
Extract 1 Promotion Methods
Extract 2 Advertising
Extract 3 Branding
Unit Seven Sports
Topic Reading: Extracts About Sports
Extract 1 Sport Competition as Preparation for Life
Extract 2 Olympic Games
Extract 3 Soccer
Extract 4 National Basketball Association
Extract 5 Track and Field Events
Supporting Reading Materials for Information and Discussion
Extract 1 Who's the Greatest of All?
Extract 2 Vicious and Dangerous Sports Should be Banned by Law
Unit Eight Tourism
Topic Reading: Extracts About Tourism
Extract 1 Understanding Tourism
Extract 2 Sociology of Tourism
Extract 3 The Growth of Cultural Tourism
Extract 4 Tourism and Peace
Extract 5 Types of Tourism
Supporting Reading Materials for Information and Discussion
Extract 1 The Great Wall
Extract 2 Niagara Falls
Unit Nine Legal System
Topic Reading: Extracts About Legal System
Extract 1 Development of Law
Extract 2 The Functions of the Legal System
Extract 3 Courts in the United Kingdom
Extract 4 The Structure of American Law. The courts
Extract 5 Legitimacy and Morality
Supporting Reading Materials for Information and Discussion
Criminal Procedures in the American Courts
Unit Ten Scientific Writing
Topic Reading: Extracts About Scientific Writing
Extract 1 Understanding Scientific Writing
Extract 2 What Is a Scientific Paper
Extract 3 How to Prepare the Title
Extract 4 How to Prepare the Abstract
Extract 5 How to Write the Paper Itself
Supporting Reading Materials for Information and Discussion
Extract 1 How to State the Acknowledgments
Extract 2 How to Write the References
Key to the Exercises
Glossary
Bibliography