张立玉等的《商务英语谈判》可作高等院校商务英语专业学生商务英语谈判课程教材,还可供外贸工作人员、商务管理人员、外企人员以及准备参加BEC和各类商务英语考试的广大考生自学使用。
本教材旨在帮助读者掌握商务谈判基本用语,熟悉各种商务谈判活动,了解商务谈判活动背景及常识,扩充商务知识,扩大专业词汇,训练谈判基本技巧,提高商务谈判能力和商务谈判分析处理能力。本教材以实用、适用为编写原则,提供各种书面及口语商务活动实例,内容真实,信息丰富,有助于读者进行有效的谈判训练。
Chapter One An Introduction to International Business Negotiation
Chapter Two Establishing Business Relations
Chapter Three Negotiations on Price(I)Inquiries
Chapter Four Negotiations on Price(II)Offers and Counter-offers
Chapter Five Negotiations on Placing and Executing Orders
Chapter Six Negotiations on Payment Terms
Chapter Seven Contract
Chapter Eight Negotiations on Packing and Inspection
Chapter Nine Negotiations on Logistics
Chapter Ten Negotiations on Insurance
Chapter Eleven Negotiations on Disputes Settlement
Chapter Twelve Negotiations on Agency
Chapter Thirteen Negotiations on Inviting Tender and Bidding
Chapter Fourteen Cross-cultural Diversities in International Business Negotiation
Chapter Fifteen International Business Negotiation in the Era of Internet
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