欧阳美和编著的《谈判技能》一书的编写,以内容为先导,以实用为原则,以够用为尺度,共包括八个单元。这八个单元的内容涉及商务谈判的主要方面,如商务谈判人员应具有的基本素质、商务谈判的基本步骤、商务谈判的基本技巧、商务谈判中争议的处理等。每个单元的后面还有一个商务谈判小贴士,帮助读者快速自然地掌握商务谈判的基本技巧。本书的练习形式多样,主题明确,任务适中;既有商务谈判知识的提炼,又有商务谈判案例的体现;既是英语能力的提高需要,更是商务谈判技能增长的功利所在。
《谈判技能》一书的编者对现行国内外同类教材进行了对比研究,注意吸取其优点,以我国专门用途英语(ESP)教学改革成果和现阶段我国专门用途英语人才培养特点为依据,突出教学内容的针对性和实用性。以教师为主体、以学生为主导,强调学生的学习效果。
Unit 1 What is Negotiation
1.1 Is Negotiation Necessary
1.2 Different Types of Negotiation
Unit 2 Importance of Acquiring Negotiation Skills
2.1 Importance of Negotiation Skills
2.2 Key Negotiation Skills
2.3 How to Develop Negotiating Skills
Unit 3 What Makes a Good Negotiator
3.1 What Sort of Negotiator are You
3.2 How Can You Become a Good Negotiator
Unit 4 Negotiation Strategies and Methods
4.1 What's Your Negotiation Strategy
4.2 Negotiation Methods
Unit 5 Phases of Negotiation
5.1 Preparation Phase
5.2 Opening Session
5.3 Bargaining Phase
5.4 Settlement Phase
Unit 6 Negotiation Styles
6.1 Competitive Style
6.2 Weak Style
6.3 Collaborative Style
Unit 7 Conflict Resolution Skills
7.1 How does Conflict Arise
7.2 Learning Better Conflict Resolution Skills
7.3 Negotiation Conflict Styles
Unit 8 Business Negotiation Cases
8.1 The Importance of Business Communications
8.2 Creative Problem Solving in Negotiations
8.3 Negotiation Overconfidence