王海东编著的《实用电子商务英语(第2版新世纪高职高专电子商务类课程规划教材)》以电子商务理论知识为基础,精心组织,合理选材,为学生提供了一套内容丰富、技术先进的专业英语教材。同时为了帮助学生学习专业英语,我们还系统地介绍了专业英语中最常见的语法现象,以及科技英语的特点及翻译技巧。
Unit 1 IntroductiOn tO Electronic Commerce
Vocabulary
Phrases
Abbreviations
Notes to the Passage
Exercises
Passage for Reading
参考译文
Unit 2 Revenue Models of E——Commerce
Vocabulary
Phrases
Abbreviations
Notes to the Passage
Exercises
Passage for Reading
参考译文
Unit 3 Web Site Presence of the Electronic Commerce
Vocabulary
Phrases
Abbreviations
Notes to the Passage
Exercises
Passage for Reading
参考译文
Unit 4 Payment of Electronic Commerce
Vocabulary
Phrases
Abbreviations
Notes to the Passage
Exercises
Passage for Reading
参考译文
Unit 5 Security Issues of Electronic Commerce
Vocabulary
Phrases
Abbreviations
Notes to the Passage
Exercises
Passage for Reading
参考译文
Unit 6 Customer Relationship Management
Vocabulary
Phrases
Abbreviations
Notes to the Passage
Exercises
Passage for Reading
参考译文
Unit 7 Supply Chain Management
Vocabulary
Phrases
Abbreviations
Notes to the Passage
Exercises
Passage for Reading
参考译文
Unit 8 Online Marketing
Vocabulary
Phrases
Abbreviations
Notes to the Passage
Exercises
Passage for Reading
参考译文
Unit 9 Online Auctions and Virtual Communities
Vocabulary
Phrases
Abbreviations
Notes to the Passage
Exercises
Passage for Reading
参考译文
Unit 10 Planning and Managing for Electronic Commerce
Vocabulary
Phrases
Abbreviations
Notes to the Passage
Exercises
Passage for Reading
参考译文
参考文献