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电子书 国际商务英语中级口语(第2版国际商务系列教材)
分类 电子书下载
作者 陈珞瑜
出版社 武汉大学出版社
下载 暂无下载
介绍
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陈珞瑜编著的这本《国际商务英语中级口语(第2版)》是国际商务英语中级口语辅导用书。共分十章,包括经济全球化、国际市场、项目管理、创业与职业生涯管理、商务与社会、组织文化与形象、商务跨文化传播与礼仪、工作环境等内容。每章都包括课前热身、知识输入、口语训练及练习四部分,书后附有练习参考答案。

目录

Chapter One Economic Globalization

Section I Warm-up

 1.Pronunciation and Phonetics

 2.Words and Phrases

 3.Sentence Examples

 4.Reading Aloud

Section II Knowledge Input

 1.How Globalization Affects Developed Countries

 2.The End of Cheap China--What Do Soaring Chinese Wages Mean for Global Manufacturing?

Section III oral Practice

 1.Theme Statement

 2.Dialogues Practicing

 3.Speech

 4.Practice Tips

Section IV Exercises

Chapter Two International Marketing

Section I Warm-up

 1.Pronunciation and Phonetics

 2.Words and Phrases

 3.Sentence Examples

 4.Reading Aloud

Section II Knowledge Input

 1.HOW Kraft Won in China

 2.Word of Mouth Marketing

Section III oral Practice

 1 Theme Statement

 2.Dialogues Practicing

 3.Speech

 4.Practice Tips

Section IV Exercises

Chapter Three Project Management

Section I Warm-up

 1.Pronunciation and Phonetics

 2.Words and Phrases

 3.Sentence Examples

 4.Reading Aloud

Section II Knowledge Input

 1.Master Ten Processes to Sharpen Your Project Management Skills

 2.The Art of Project Management

Section III Oral Practice

 1.Theme Statement

 2.Dialogues Practicing

 3.Speech

 4.Practice Tips

Section IV Exercises

Chapter Four Startup Business and Career Management

Section I Warm-up

 1.Pronunciation and Phonetics

 2.Words and Phrases

 3.Sentence Examples

 4.Reading Aloud

Section II Knowledge Input

 1.Ten Things Every Graduate Should Know Before They Start Job Hunting

 2.Starting a Business:The Idea Phase

Section III Oral Practice

 1.Theme Statement

 2.Dialogues Practicing

 3.Speech

 4.Practice Tips

Section IV Exercises

Chapter Five Business,Technology and Innovation

Section I Warm-up

 1.Pronunciation and Phonetics

 2.Words and Phrases

 3.Sentence Examples

 4.Reading Aloud

Section II Knowledge Input

 1.Death of the Salesmen:Technology’s Threat to Retail Jobs

 2.Innovation:The New Masters of Management

Section III Oral Practice

 1.Theme Statement

 2.Dialogues Practicing

 3.Speech

 4.Practice Tips

Section IV Exercises

Chapter Six Business and Society

Section I Warm-up

 1.Pronunciation and Phonetics

 2.Words and Phrases

 3.Sentence Examples

 4.Reading Aloud

Section II Knowledge Input

 1.Social Entrepreneurs Go Mainstream

 2.CSR Is Dead,Long Live Social Enterprise

Section III oral Practice

 1.Theme Statement

 2.Dialogues Practicing

 3.Speech

 4.Practice Tips

Section IV Exercises

Chapter Seven Organizational Culture and Image

Section I Warm-up

 1.Pronunciation and Phonetics

 2.WordS and Phrases

 3.Sentence Examples

 4.Reading Aloud

Section II Knowledge Input

 1.Corporate Culture

 2.How Do You Tell the CEO That His/Her Baby Is Ugly?

Section III oral Practice

 1.Theme Statement

 2.Dialogues Practicing

 3.Speech

 4.Practice Tips

Section IV Exercises

Chapter Eight Cross-cultural Communication and Etiquette in Business

Section I Warm-up

 1.Pronunciation and Phonetics

 2.Words and Phrases

 3.Sentence Examples

 4.Reading Aloud

Section II Knowledge Input

 1.East Meets West.but It Takes Some Practice

 2.International Girl Giving Protocol

Section III Oral Practice

 1.Theme Statement

 2.Dialogues Practicing

 3.Speech

 4.Practice Tips

Section IV Exercises

Chapter Nine Women and Economy

Section I Warm-up

 1.Pronunciation and Phonetics

 2.Words and Phrases

 3.Sentence Examples

 4.Reading Aloud

Section II Knowledge Input

 1.Four Ways Women Stunt Their Careers Unintentionally

 2.Why It Makes Sense to Have More Women Board Members?

Section III Ural Practice

 1.Theme Statement

 2.Dialogues Practicing

 3.Speech

 4.Practice Tips

Section IV Exercises

Chapter Ten Work Environment

Section I Warm-up

 1.Pronunciation and Phonetics

 2.Words and Phrases

 3.Sentence Examples

 4.Reading Aloud

Section II Knowledge Input

 1.Fifteen Ways to Stay Focused at Work

 2.How to Survive in an Unhappy Workplace

Section III oral Practice

 1.Theme Statement

 2.Dialogues Practicing

 3.Speech

 4.Practice Tips

Section IV Exercises

Keys to the Exercises

参考文献

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