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书名 新闻与传播学专业英语(第2版21世纪新闻与传播学专业系列教材)
分类 教育考试-外语学习-英语
作者 展江//李青藜//李欣人
出版社 中南大学出版社
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简介
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继国内第一本新闻与传播学专业英语教材(本科生、研究生合用)在2003年由中国人民大学出版社推出并获得肯定、被评为北京市2004年精品教材之后,本书作为第一本专门针对本科生的专业英语教材在中南大学出版社的策划下顺利面世了,相信它同样会得到广大同学和授课教师的关注。作为一本专业英语的教材,练习题的编写着重于对各单元文本的理解、专业词汇的掌握和运用英语对各单元主题的进一步讨论。

目录

Unit 1 What Is News?

 What Is News:Some Answers Past and Present

 Why We Need News

Unit 2 What Is Commmunication?

 What Is Communication

 Three Communication Markets

Unit 3 Newspaper

 Newspaper:A Brief History

 J oseph Pulitzer

Unit 4 Book

 Variety in Book Publishing

 The Lessons of Harry Potter

Unit 5 Magazine

 Evolution of Periodicals

 Modern Magazine Publishing:The Specialized Audiencd

Unit 6 Film

 The Production of Films

 Charlie Chaplin

Unit 7 Radio

 Radio Station Formats

 New Competition in Radio

Unit 8 TV

 The History of TV

 The Creation of Sesame Street

Unit 9 Internet

 Making Internet History

 Weblog

Unit 10 Journalism

 Nine Elements of Journalism

 What Is Journalism for?

Unit 11 Press Freedom

 History of Press Freedom

 The Zenaer Case

Unit 12 Photo,Comic & Cartoon

 Comic Strip

 Robert Capa

Unit 13 Propaganda

 Propaganda

 Carriers of Propaganda Information

Unit 14 Advertising & Public Relation

 A Bird's-Eye View on Advertising

 The Growth of Public Relations

Unit 15 Media Laws

 The Reporter's Rights

 Cameras in the Courtroom

Unit 16 Ethics

 SPJ Code of Ethics

 Janet Cooke and Jimmy's World

Unit 17 Communication Education & Media Literacy

 An Overview of Graduate Curricuhr at the Annenberg School for Communication at the Univenity of Penmylvania

 Defining Media Literacy

Unit 18 Communication Studies

 Theories of Commtmication

 The Agenda-Setting Function of the Media

Key to Exercise

参考译文

Bibliography

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