周仕宝主编的这本《商务沟通基础(英文版)》共分为三大部分15章。第一部分为商务沟通的基础理论，包括商务沟通的定义、作用、分类，沟通策略，跨文化沟通、商务人文地理、沟通的性别差异等等。第二部分为商务沟通技巧，包括自我沟通、说服沟通、非语言沟通、公众演说技巧、辩论技巧、团队沟通等等。第三部分为商务沟通的综合运用。包括书面沟通、商务谈判、会议沟通、面试沟通、沟通中的欺辱与对策、自主创业等等。

周仕宝主编的这本《商务沟通基础(英文版)》是一部适合中国商务国情，以培养学生跨文化的商务沟通能力为主要目标的商务英语教材。《商务沟通基础(英文版)》综合了国内外优秀教材的许多特点，分三大部分全面概括了商务沟通的理论与技巧，识体系完善，技能涵盖全面，内容生动活泼，同时凸显了中国文化，是一本培养多层次应用型人才、文化依托式的现代商务英语教材。

本教材适合高等院校商务、经济、管理等相关专业学生及一般院校英语专业学生拓展课程使用，也适合普通商务人员为切实提高商务沟通理论与技巧，增强英语语言能力之用。

Chapter 1 Getting Ready: Business Communication Fundamentals

 i.The Definition of Business Communication

 ii.The Function of Business Communication

 iii.The Categories of Business Communication

 iv.The Characteristics of Business Communication

 v.Over to You

Chapter 2 Communication Strategies

 i.The Process Model (Linear Model)

 ii.Ronald.B.Adler Model (Interactive Model)

 iii.Mary Munter Model (Circular Model)

 iv.Over to You

Chapter 3 Intercultural Business Communication

 i.Understanding Cultures and Communication

 ii.High Context or Low Context?

 iii.Developing Intercultural Business Communication Skills

 iv.Business Anthropogeography: Doing Business around the World

 v.Over to You

Chapter 4 Gender Difference in Communication

 i.Gender Difference

 ii.Psychological Difference between Men and Women

 iii.Educational Difference

 iv.Men and Women at Work

 v.Women in Negotiation

 vi.How to Sell to Women?

 vii.Over to You

Chapter 5 Persuasive Skills (1)

 i.Persuading Oneself before Others

 ii.Setting PersonalObjective

 iii.Developing the Relationship

 iv.Understanding Human Motivation

 v.Over to You

Chapter 6 Persuasive Skills (2)

 i.Asking the Right Questions

 ii.Applying the Power of Personality

 iii.Choosing the Right Approach

 iv.Over to You

Chapter 7 Non-verbal Skills

 i.The Significant Role of Non-verbal Communication

 ii.Non-verbal Delivery Skills

 iii.Non-verbal Listening Skills

 iv.Over to You

Chapter 8 Public Speaking Skills

 i.Fighting down Your Terror

 ii.Presentation Skills

 iii.Debating Skills: To Be or Not tO Be

 iv.Knowing How to Say No

 v.Over to You

Chapter 9 Teamwork or Connection Work?

 i.What Is a Team?

 ii.How to Build an Effective Team?

 iii.Chinese Employees: Ready for Teamwork?

 iv.Over to You

Chapter 10 Business Writing

 i.Fundamentals of Business Writing

 ii.Business Writing Process

 iii.Writing Letters, Memos, Emails and Reports

 iv.Over to You

Chapter 11 Business Negotiation

 i.About Business Negotiation

 ii.Preparation for Negotiations

 iii.Process of Negotiation and Negotiation Tactics

 iv.The Principle: A Win-win Game

 v.Over to You

Chapter 12 Shining Yourself in Meetings

 i.Why Have Meetings?

 ii.What Makes Meetings Effective?

 iii.How to Shine Yourself in Meetings?

 iv.Over to You

Chapter 13 Being an Interviewer Killer

 i.An Interview

 ii.Job Interview

 iii.Qualities Employers Seek

 iv.Being an Interviewer Killer

 v.Over to You

Chapter 14 Bullying at Work

 i.What Is Workplace Bullying?

 ii.How Does Bullying Affect?

 iii.What to Do about Bullying?

 iv.Over to You

Chapter 15 Starting Your Own Business

 i.Six Steps to Start Your Own Business

 ii.Wyin in China

 iii.Business Quotations

 iv.Com'municating with Your Subordinates

 v.Over to You

Bibliography