This book is a guide to the many and varied terms used frequently within graphic design. From Abstract to Zeitgeist, ▲■● Bauhaus to Psychedelia. via Chroma and Exquisite Corpse. this book will prove an invaluable resource to anyone interested in graphic design. Each term is explained and eontextualised, giving the reader an enhanced understanding of graphic design terminology. More than 250 common graphic design terms are distilled and illustrated. From practical termssuch as Asymmetry, Hierarchy and Tints to movements and styles such as Surrealism, Pointillism and Postmodernism, from modern terminology and concepts such as Bitmap, Mark Making and Vernacular to many of the traditional terms still in current usage.

Welcome to The Visual Dictionary of Graphic Design, a book that provides textual definitions and visual explanations for some of the more common terms found in the key areas of graphic design and pertinent entries from the wider world of graphic arts.

This volume aims to provide a clear understanding of the many terms that are often misused or confused such as italics and obliques, or the difference between an overprint, a surprint and a reverse out. As you might expect, The Visual Dictionary of Graphic Design provides visual explanations, and many of these are examples of commercial work, produced by leading contemporary design studios, to illustrate the correct usage of typographical elements such as the ellipsis, the rules for the handling of problems such as widows, orphans & the hypho and the correct usage of numerals to produce accurate text.