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书名 MANAGEMENT CASES
分类
作者 PETER F.DRUCKER
出版社 Harper Paperbacks
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简介
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The fifty cases in this book all deal with specific situations, specific problems, specific decisions--every one of them typical and fairly common in business and public service organizations. They are all management situations, management problems, and management decisions-and that means that they deal with what people have to face,what people have to resolve, and what people have to decide. They are thus typical of the kind of situation, problem, and decision everyone in management commonly faces--the kind of situations, problems,and decisions today's executives and students are likely to face tomorrow. They should thus be approachedby students and instructors as cases that ask, How should one handle this?

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Management Cases, Revised Edition is a collection of thought-provoking case studies--each a timeless representative of a challenge that all managers will face at some point in their careers. Longtime Drucker colleague, collaborator, and eminent management professor Joseph A. Maciariello has organized the material to be used in conjunction with Management, Revised Edition, making the book particularly useful in undergraduate, MBA, and executive education classrooms.

It contains fifteen completely new cases written especially for this edition plus another thirty-five revised and updated cases, ensuring that the book provides comprehensive coverage of the most important management dilemmas and most timeless leadership wisdom. An essential resource for business students and working professionals alike, the book will help readers test and hone their management skills.

目录

Preface

Foreword by Warren G. Bennis

   Part I Management's New Realities

Case Number I Yuhan-Kimberly's New Paradigm:Respect for Human Dignity

  Part II Business Performance

Case Number 2 What Is OUR Business?

Case Number 3 What Is a Growth Company?

Case Number 4 Success in the Small Multinational

Case Number 5 Health Care as a Business

  Part III Performance in Service Institutions

Case Number 6 The University Art Museum:Defining Purpose and Mission

Case Number 7 Rural Development Institute:Should It Tackle the Problem of the Landless Poor in India?

Case Number 8 The Future of Mt. Hillyer College

Case Number 9 The Water Museum

Case Number 10 Should the Water Utility Operate a Museum?

Case Number 11 Meeting the Growing Needs of the Social Sector

Case Number 12 The Dilemma of Aliesha State College:Competence versus Need

Case Number 13 What Are "Results" in the Hospital?

Case Number 14 Cost Control in the Hospital

  Part IV Productive Work and Achieving Worker

Case Number 15 Work Simplification and the Marketing Executive

Case Number 16 The Army Service Forces

Case Number 17 How Does One Analyze and Organize Knowledge Work?

Case Number 18 Can One Learn to Manage Subordinates?

Case Number 19 How to Staff the Dead-end Job?

Case Number 20 The New Training Director in the Hospital

Case Number 21 Are You One of "Us" or One of "Them"?

Case Number 22 Midwest Metals and the Labor Union

Case Number 23 Safety at Kajak Airbase

  Part V Social Impacts and Social Responsibilities

Case Number 24 Corporate Image to Brand Image:Yuhan-Kimberly

Case Number 25 The Peerless Starch Company of Blair, Indiana

  Part VI The Manager's Work and Jobs

Case Number 26 Alfred Sloan's Management Style

Case Number 27 Performance Development System at Lincoln Electric for Service and Knowledge Workers

Case Number 28 Internal and External Goal Alignment at Texas Instruments

Case Number 29 Can You Manage Your Boss?

Case Number 30 Ross Abernathy and the Frontier National Bank

Case Number 31 The Failed Promotion

  Part VII Managerial Skills

Case Number 32 Lyndon Johnson's Decision

Case Number 33 The New Export Manager

Case Number 34 The Insane .Junior High School Principal

Case Number 35 The Structure of a Business Decision

Case Number 36 The Corporate Control Panel

  Part VIII Innovation and Entrepreneurship

Case Number 37 Research Strategy and Business Objectives

Case Number 38 Who Is the Brightest Hamster in the Laboratory?

Case Number 39 Andy Grove of Intel:Entrepreneur Turned Executive

Case Number 40 The Chardack-Greatbatch Implantable Pacemaker

  Part IX ManagerialOrganization

Case Number 41 The Invincible Life Assurance Company

Case Number 42 The Failed Acquisition

Case Number 43 Banco Mercantil: Organization Structure

Case Number 44 The Universal Electronics Company

Case Number 45 Research Coordination in the Pharmaceutical Industry

Case Number 46 The Aftermath of Tyranny

Case Number 47 What Is the Contribution of Bigness?

   Part X New Demands on the Individual

Case Number 48 The Function of the Chief Executive

Case Number 49 Drucker's Ideas for School Reform

Case Number 50 What Do You Want to Be Remembered For?

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