本教程根据《高等学校英语专业英语教学大纲》精心设计编写,目的在于培养学生对文化差异的敏感性、宽容性以及处理文化差异的灵活性,以提高跨文化交际能力。
本教程可供本科英语专业、商务英语专业作为阅读课、跨文化交际课教材,也可用作大学英语选修课教材、还可供高职高专商务英语专业选用。
Unit 1 Intercultural Competence:A New Critical Skill
Unit 2 The Need for Intercultural Business Communication
Unit 3 Global Vision in the Workplace
Unit 4 Cross Cultural Training
Unit 5 American Business Management Expert Famous in Japan
Unit 6 Misunderstanding and Organizational Communication
Unit 7 Women as Expartiates:A Forgotten Resource
Unit 8 Networking and Business Communication
Unit 9 Depression in the Workplace
Unit 10 Job Satisfaction
Unit 11 Winning Leaders Are Highly Energized Themselves
Unit 12 Globalization Benefits the World's Cultures
Unit 13 A Healthy Disregard for the Impossible
Unit 14 The Nobel Peace Prize and Global Warming
Unit 15 The Importance of Creativeity and Innovation