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书名 国际商务函电(经管类高职高专十一五规划教材)
分类 教育考试-大中专教材-成人教育
作者 郭莉
出版社 北京理工大学出版社
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《国际商务函电》是高等职业院校国际贸易专业主干课程,也是一门重要的语言技能课。体现基础英语、专业英语和专业知识的三结合,使之成为一门系统性、指导性和可持续性较强的课程。本书内容涵盖了书信结构,建立业务关系,询盘、报盘和还盘,成交,支付方式,包装,装运,保险,索赔和理赔以及代理,投资,加工装配贸易和补偿贸易等其它贸易方式。

内容推荐

国际商务函电是高职高专院校国际贸易专业主干课程,也是一门重要的语言技能课。体现基础英语、专业英语和专业知识的三结合,使之成为一门系统性、指导性和可持续性较强的课程。本书内容涵盖了书信结构,建立业务关系,询盘、报盘和还盘,成交,支付方式,包装,装运,保险,索赔和理赔以及代理,投资,加工装配贸易和补偿贸易等其它贸易方式。

本书可作为经济贸易类学科的专业教材或辅助教材,也可作为其他层次、其他形式的外贸函电知识教育和培训的参考用书。

目录

Chapter 1 Introduction

 1.1 Introduction

 1.2 Seven Principal Parts and Seven Optional Parts

 1.3 Two Styles of Layout

 1.4 Envelope

Chapter 2 Establishment of Business Relations

 2.1 Introduction

 2.2 Teaching Contenm

Chapter 3 Credit Status

 3.1 Introduction

 3.2 Teaching Conmnts

Chapter 4 Enquiries/0ffers/Counter-offer/Acceptance

 4.1 Introduction

 4.2 Enquiry Letters

 4.3 0ffer Letters

 4.4 Counter-offer and Acceptance Letters

Chapter 5 0rder

 5.1 Introduction

 5.2 AnOrder

 5.3 Acknowledgement of an Initial Order

 5.4 Rejecting Ordered Price

 5.5 Placing a Duplicate Order

 5.6 Declining an Order

Chapter 6 Contract

 6.1 Introduction

 6.2 Confh'ming a Purchase

 6.3 Confirming an Order

 6.4 Conclusion of Business

 6.5 Sending a Sales Contract

Chapter 7 Shipment

 7.1 Introduction

 7.2 Packing Requirements

 7.3 Shipping Marks

 7.4 Transs Mpment and Partial Shipmem

 7.5 Urging Shipmem

 7.6 Requesting Postponement of Shipment

 7.7 Stlipping Instruction

 7.8 Sllipping Advice

 7.9 Specimen'Letter for Optional study

Chapter 8 Payment

 8.1 Introduction

 8.2 Asking for Payment by T/T

 8.3 Accepting D/P Payment

Chapter 9 Insurance

 9.1 Introduction

 9.2 Asking for Excessive Insurance

 9.3 0pen Policy

 9.4 Informing the Customer of the Insurance Rate

 9.5 Franchise

 9.6 Sending Insurance Policy

 9.7 Specimen Letter for Optional Study

 9.8 Material for Optional Study

Chapter 10 Complaint and Claim

 10.1 Introduction

 10.2 Claim Letters

Chapter 11 Flexible Trade

 11.1 Introduction

 11.1 Agency

 11.3 Processing and Assembly Trade

 11.4 Compensation Trade

 11.5 Joint Venture

 11.6 Techhology Transfer

 11.7 Invitation for Bid and Bid

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