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书名 THE HEART OF CHANGE FIELD GUIDE
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作者 DAN S.COHEN
出版社 HBS
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Now, The Heart of Change Field Guide provides leaders and managers tools, frameworks, and advice for bringing these breakthrough change methods to life within their own organizations. Written by Dan S. Cohen and with a foreword by John P. Kotter, the guide provides a practical framework for implementing each step in the change process.

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IN 1996, JOHNP. KOTTER’S Leading Change outlined an eight-step program for organizational change that was embraced worldwide. Next, Kotter and coauthor Dan S. Cohen’s The Heart of Change introduced the revolutionary "see-feel-change" approach, which helped executives understand the crucial role of emotion in successful change efforts.

Now, The Heart of Change Field Guide provides leaders and managers tools, frameworks, and advice for bringing these breakthrough change methods to life within their own organizations. Written by Dan S. Cohen and with a foreword by John P. Kotter, the guide provides a practical framework for implementing each step in the change process.

Filled with practical tools, checklists, and expert commentary, this must-have guide illustrates-in concrete, actionable steps--the most powerful approaches available to you and your organization for creating successful change.

目录

Foreword

INTRODUCTION

Leading Organizational Change 

A Systematic Approach to Leading Organizational Transformation 

The Nature of Change and the Eight Steps 

Two Approaches to Change 

Using This Field Guide 

Chapter Structure 

Acknowledgments 

PART I

Creating a Climate for Change

STEP 1

Increase Urgency 

Purpose 

Approach 

Outcomes 

Key Implementation Challenges 

Gauging Effectiveness 

Suggestions for Improvement 

Communicating in This Step 

Stories to Remember from Step 1 of The Heart of Change

More Resources

STEP 2

Build Guiding Teams 

Purpose 

Approach 

Outcomes 

Key Implementation Challenges 

Gauging Effectiveness 

Suggestions for Improvement 

Communicating in This Step 

Stories to Remember from Step 2 of The Heart of Change 

More Resources 

STEP 3

Get the Vision Right

Purpose 

Approach 

Outcomes 

Key Implementation Challenges 

Gauging Effectiveness 

Suggestions for Improvement 

Communicating inThis Step 

Checkpoint: Move Forward or Revisit Prior Steps? 

Stories to Remember from Step 3 of The Heart of Change 

More Resources 

PART II

Engaging and Enabling

the Whole Organization

STEP 4

Communicate for Buy-In 

Purpose 

Approach 

Outcomes 

Key Implementation Challenges 

Gauging Effectiveness 

Suggestions for Improvement 

Checkpoint: Move Forward or Revisit Prior Steps? 

Stories to Remember from Step 4 of The Heart of Change 

More Resources 

STEP 5

Enable Action 

Purpose 

Approach 

Outcomes 

Key Implementation Challenges 

Gauging Effectiveness 

Suggestions for Improvement 

Communicating in This Step 

Stories to Remember from Step 5 of The Heart of Change 

More Resources

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