In this revolutionary bestseller Harvard professor Clayton M.Christensen says outstanding companies can do everything right and still lose their market leadership,or worse,disappear completely.And he not only proves what he says,he tells others how to avoid a similar fate.
In Gratitude
Introduction
Part One:Why Great Companies can Fail
1 How Can Great Firms Fail?Insights from the Hard Disk Drive Industry
2 Value Networks and the Impetus to Innovate
3 Disruptive Technological Change in the Mechanical Excavator Industry
4 What Goes Up,Can't Go Down
Part Two:Hanaging Disruptive Technological Change
5 Give Responsibility for Disruptive Technologies to Organizations Whose Customers Need Them
6 Match the Size of the Organization to the Size of the Market
7 Discovering New and Emerging Markets
8 How to Appraise Your Organization's Capabilities and Disabilities
9 Performance Provided,Market Demand,and the Product Life Cycle
10 Managing Disruptive Technological Change:A Case Study
11 The Dilemmas of Innovation:A Summary
The Innovator's Dilemma Book Group Guide
Index
About the Author