"[Treacy's] core argument--that companies do no1 view growth as a discipline in its own right--is original and quite profound."---Financial Times
"Treacy offers a crash course in teaching your con pany to grow. I'm recommending it to every manager in my organization."---Thomas G.Stemberg,Founder and Executive Chairman,Staples
"Double-Digit Growth is exactly what CEOs and bus nessunit leaders must be thinking about today This ~ookprescribes the way forward."---Rick Roscitt,Chairman and CEO <ADC,The Broadband Company
Corporate America has a growth problem, and blaming the economy won't solve it. But Michael Treacy, coauthor of the runaway bestseller P The Discipline of Market Leaders, has studied the companies that grow year in, year out--and he knows what works. In this Wall Street Journal bestseller, Treacy draws on case studies from the likes of Dell,Paychex, and First Data to demonstrate five specific strategies that can bring dependable, profitable growth to any company.
1 Why Is It So Hard to Grow?
2 Who's Achieving Double-Digit Growth?
3 First Data Masters the Disciplines of Growth
4 The First Discipline: Keep the Growth
You Have Already Earned
5 The Second Discipline: Take Business from
Your Competitors
6 The Third Discipline: Show Up Where Growth
Is Going to Happen
7 The Fourth Discipline: Invade Adjacent Markets
8 The Fifth Discipline: Invest in New Lines of Business
9 Manage Your Portfolio for Double-DigitGrowth
Index